Did We Really Land on the Moon? Let’s Talk.

Okay, let's go. >> Welcome to another episode of Positivity. I'm very excited and honored to have here a good friend of mine, David Santon. We know each other from LinkedIn. We met each other by a lot of shows. >> I think I still knew you. Yes. And I think I still knew you from when you lived in London, right? You just recently No, no, no, no. >> I just assumed that I knew you from there because I knew from LinkedIn. I never met you. How long do you live here? >> I'm living in America for eight years. >> Eight years. Okay. So, I guess when I met you, I thought you're still living in London. But uh but I >> some people are hoping I still live in other places. >> Yeah. So that was >> why >> they miss you. >> Some miss and some uh >> So what I found about him is a few things impressive. First of all, I think he's very careerdriven. Um and from working in different positions to opening his own jewelry brand where he helps many people with jewelry. Um and having a huge following on LinkedIn and just being alltogether a a positive person with great content, great inspiration. Um, and I I just bumped into a status today about a story that you said. You went out with your family, your kids, and your wife. And you made a you made a nice you made a big sale over there, like a big deal. And you were saying that don't sacrifice. Don't think that your money is coming from you working hard in your office. It can come from anywhere. God is ultimately in control. And by you doing the right thing, that will trigger more of the right thing. So, and I said, you know what, that's that's a beautiful message. Um, a lot of the conversation on my p on my status recently was a lot about financials and family and data crisis. People are eager to hear from just the average human being that actually achieved did something more. And I think that that's you're a staple of that. Taking your life, making it super fun and funky. You dress well. You're a cool. >> Let me show it off. Let's show it off. >> Exactly. Exactly. You're a cool, fun guy. You have multiple nice suits like this. This is just one out of many. >> Um, you know, you're wearing a nice watch. You're just you you're you're fun. You're interesting. And a lot of people want to be that. And when they see someone like that, their question is, "Okay, David, how did you get to that?" So, help me in welcoming David. And David, tell us a little bit about yourself, where you grew up, a little just a quick background, not not to bore everybody, but just people should know who they're going to listen to now. >> That's a good one. >> Yeah. So, uh, let's start from the very beginning. I'm 29 years old as I've given a kissive and, um, >> happy birthday. >> Praise the Lord. And, uh, needless to say, I was born and raised in at that moment in time, relatively speaking, a small Jewish community. >> Mhm. >> In Manchester, England. Till about 16, I went to Edw to Yeshiva. And then from Yeshiva, I met my wonderful lady whom we married by the age of 20. And then we resided in Borpok for a year and a half after the wedding. And then I moved to Lakewood. >> She was from Brooklyn. >> Barak wife is a Bela lady. >> Who was your belt? >> Uhhuh. You're a l You're lished official. >> Oh, okay. So it's not Lish. It's not. It's a mamish. A whole different style. >> What's the dress code? It's >> No, no, no, no, no, no. The dress code is is inspired by the the Victorian Georgian era of the about the 1890s. >> The Jews were wearing this. >> So So the we got to stop getting I don't want to let me I don't want to be controversial. I'm going to explain. I don't want to be controversial and and bash the entire lavush. >> Okay. >> But they didn't invent the beha. The beha was the Polish nobleman's look in the 1750s. >> No way. They went with long jackets. >> For sure. For sure. That was the Polish nobleman's look. nothing strimls were not originated from anything to do with nowadays they happen to look very very uh you know flamboyant very out there very >> very vibrant but uh needless to say days of old they were much smaller they were much more closer to just a regular >> and a lot of the stories associated with this stuff again I'm not trying to bash and you could crop this out >> they're inspiring why we wear strand with this it's not particularly in my opinion uh historically accurate >> it's not the Bieber hat was at war. >> I remember hearing a story about how the stram was inspired because the anti-semites used to make us wear some kind of tail on our head. It's just not true. Um, a tail attached to the head is still a fashion design in Russia. I can show you right now. Hat tail and we can see it right here. >> Oh, wow. >> Okay. I mean, you can go on Amazon right now and buy what looks to be a Strim with a tail. You know, I hate to say it. I'm not trying to bash. Everyone has their stories and we like to create some kind of oh and we didn't change our vouch because in the way so it's just a nice you're saying is just a nice comfortable >> so no so the stramo was in those days it was it was an expensive you know warm hat in a cold European uh countries >> and needless to say in the 17800s it was worn by both men and women >> and it was associated with more of the noble class you know expensive today >> in Russia and Ukraine everybody's wearing a >> Right. Right. Right. So, you know, this it's just much smaller. Now, the Straml only in the last 25 years really kind of took that big uh kind of like who could balance it better game. But, you know, who could spin it around and shove it in the box? That didn't happen in 1930 pre, you know, there was no big round thing guys like swirl and you know, it didn't work that. Don't touch the foot. It was a hat. They shoved it. Had a little pump inside. So Lamasa at the end of the day the the style you know you look at for example George Washington you look at how the royal family in the United Kingdom still dressed today vasoken is nothing to do with Yiddish kai it's nothing to do with looking different from the go >> a thumbnail already the positive podcast has come to historical podcast about fashion you know and dispelling the myth but uh so the the time period put it in really simple terms was this was how the the nobleman dress that looked and as the beckature evolved from the double breasted um suit and it became what's called a short double breast which is more correlated with the satlavish and the pri prior to the double breast you had what's called the in about the 1890s when the kapata took place >> this kabat look this in theory is where the kabat kabat look goes a little bit shorter than the go right it goes a bit shorter it's a different material. It's not so shiny and flamboyant. >> Correct. >> And needless to say and then came the satish which about 1930s 1940s double breasted short jacket. >> Yeah. >> And then it evolved to how the litfish seric dress which is >> the way of the modern world the the way the president dresses the regular short suit which has been around for again >> nowadays do back in the days. >> No saying so in in in the same thing did back in the 17 1800s they dressed as the noble man. whatever the after I don't know if it's after the war or whatever it was seem to have kept to a certain style within their time period >> and then create an entire identity around it which is not correlated in my opinion with Yiddish kite >> and um >> no they don't even they don't say you know I don't need you all I need is you baby so uh you know I mean with me you get both >> right beautiful >> so so mine mine was inspired from around the 1890s you know nothing to do with Judaism or style just to do with what I resonate with what I like. And this waste coat is not something you find every day cuz it's custom designed. >> Oh, wow. >> I would say wear, but I'd have to be sponsored. So, Feno, call me after Shabas. But, uh, yeah. Yeah. Yeah. Praise the Lord. That's the story. >> Feno does a good suit. >> And unbelievable. Unbelievable. Very, very impressed. I was very happy with the experience. >> Is it comfortable? Cuz that's usually That's why I don't wear a jacket cuz I >> No, it's just custom done to me. A hoodie exact my body. >> It's beautiful. Look at the inside by the way. >> Yeah. Show that off. It's beautiful. Burgundy is the color of my wedding actually, by the way. >> The straight pants pockets, double pleats, >> the buttons, >> high peak lapel. >> It's beautiful. And a high cuff. What's the high cuff for >> the twoinch high cuff? >> Two inch cuff. What? >> Twoinch cuff. >> People are doing no cuffs today. >> No. Yeah, it's Well, it was that in theory is the Prince Charles look. You know, the Prince Charles now. It's not Prince King Charles. Yeah. That's a little bit of a higher cuff. a bit more it's a bit more meticulous when it comes to design and craftsmanship of uh tailorism and needless to say um >> adds a little add to detail. See, I'm a hoodie, sweatpants, Crocs guy all day, all night. I go to meetings like this. >> You think it's a lesser class or >> or it's or it's a style? I I see like a lot of celebrities do that. Adam Sandler dressing. >> Yeah. No, no, no. So, I'll tell you. I'm I'm not here to preach or tell anyone how to dress. Teach the road. >> Okay. >> I tend to always dress a bit more formal. >> Mhm. I I tend to find that the external brings out the internal and the way one externally presents themselves is the way people perceive them. >> If they don't know you and they perceive you based on uh any societal >> stereotype then automatically you feel like that stereotype because that's how people treat you. >> Right? >> If somebody for example um let's say somebody you know uh let me think of a good analogy. If a if a person is struggling financially, talk about financials, but they dress to kill. They really dress sharp. And that doesn't mean you have to buy nice clothes. >> Just means you have to maintain the clothes you have, iron it, clean it, make it look sharp. >> Yeah. >> The difference between a crinkled shirt and a freshly crisp shirt or the difference between shoes that are, you know, um, dirty and shoes that are polished. Within a second of somebody seeing that it just it it commands a deeper form of civility and respect, >> right? >> And based on how people treat you is ultimately how you start to feel. So if you present yourself in a way that you'd want to be treated, people see you in that light irrespective of whether you represent that of which you claim to be showcasing. >> Yeah. >> You end up feeling like the person you like I don't like the word fake it until you make it. I think that's a bit disingenuous. I like the term face it until you ace it. >> Right. And when you face the idea that this is where I want to get in life, this is what I want to achieve, and you dress for that area. But then in in Ellie's defense, I'd make the argument that if comfortability enables you the ability to communicate better and to articulate your words in a way that resonates more because you feel more relaxed and not so, you know, it's why I didn't do my top button up or do a tie or anything cuz I can't I got flow normally, you know, then in that scenario, I would argue, you know, in that case, teach their own wear by all means wear pajamas or they on. >> So you wear a tie, you like to wear a tie? >> Yes. Yes. On tie. >> Okay. And the beard, is that something you had when you were 14 or >> I wish I wish I wish I I was >> When did you start leaving the beard? >> No, the beard started when when when I could finally afford to keep it, you know, meaning say I was a slow developer. >> Everyone when I was 13, 14, look how many outfit hairs I got. >> Yeah. >> And I have nothing. And then all of a sudden, you know, turned 18 and this be I had no beard but like a full chest there. >> A full chest there. You know what I mean? my face was like empty like a few strands like >> oh wow >> whatever but um and then I I because I always because I was so-called a slow developer >> and I always saw myself through the lens of like a baby face and always perceived younger and at 17 18 you want to be looked and taken seriously. So in in in in that scenario it was like a big asaga a big dream of mine was to grow beards and look like a man. Yeah. you know, and uh at first I was cleaning it very neatly, very nicely. And I had what's called trinkleomania is the official, I believe, diagnosis. Um where I used to pull my beard a lot, right? And I play with it driving you with anxiety and I never could grow it out and I just thought it didn't grow right and then I realized that it happens to be the beard hairs over here don't actually grow so well. They grow short, the ones on the chin. Okay. >> And I was shaving all the way up hoping this will grow and then I'll make it, you know, like slowly bring it down. Then I thought, you know, once feed I realized, wait, this is growing, you know, underneath. So I start puffing it out >> and then before you know it, we we turned it into something magical. >> It is. You mean your mustache is magical? >> I'm a big I am a big advocate for the beard at the end. Think about it like this. We're coming up to Katzma. I don't know what we could talk about, but like whatever would say whatever you want. So, you know, we're coming up to Christmas and needless to say, think about this for a minute. Santa Claus. >> If Santa Claus was 25 years old, clean shaved and skinny, >> would you let your kid sit on his lap in the I know this is not your audience, but the random gentile, right? >> No, you wouldn't. Santa has to be looking like like like a like a man, >> like a a loanary. He has to have a white uh he has to have a white beard. He has to, you know, command a certain sense of holiness. And uh >> and and with that big belly and the nice furry clothes and the nice white beard, you know, and the older age, you feel comfortable with your child sitting in the middle of a mall in the guy's lap, you know. So you put Santa clean shave and no one is lining up for like >> follow the vibes. Follow the vibe. >> I was going to ask David, how does one build up 65,000 followers on LinkedIn? But I don't And now I see it. You're you're you're loaded with personality. You're you're you're >> you know, genuine. You're funny. You're interesting. And I can imagine that your posts reflected that very much and people just wanted to follow you. >> Yeah. >> Um >> well I had a competitive advantage at the moment in time. >> Okay. >> That when I joined LinkedIn in 2019, >> content was very corporate, >> right? Video had just kind of a year or so earlier being launched the platform >> and I just went on there and everyone was talking about their business and what it is they do and we just closed another deal and whatever. And I had the philosophy that people actually don't care. Like you really don't care. People are looking on one hand to be entertained and the other hand to be inspired. >> That's what I found. Entertainment and inspiration take people a long way. You know, both take people out of the ordinary and take them away from, you know, the idea of who they are and show them who they ought to be, you know, and it's it's that form that really resonates. And uh in that scenario, I came on there and just started just doing MY THING, BABY. JUST doing the madness. shouting at the camera. >> Yeah. >> And people resonated and people started following. You know, we had haters, but uh the haters are good. But then now I've kind of uh >> after I got banned, >> got banned from so I used to have 75,000 followers. >> Okay. >> And I grew that in about two years >> and then I was posting a lot of political related content at that because I was so no about Israel. >> That's only that's only political related when it comes to uh Satma. >> Yeah. Right. outside of S. It's just like another country. >> Correct. Correct. >> Yeah. >> Sorry. Sorry to all the the the the >> the Tibombs out there. >> Um but uh what I was going to say was this is um >> so because I was sharing so much raw thoughts, >> politics at that moment in time, 2020, Trump and all this stuff. It it was wild. It was absolutely wild. political correctness, the whole nine yards, woke his and I just felt like I'm I could say stuff like I was saying stuff like Andrew Tate would say which were like a do a posture. Hey, you're a man and like long before it was like well let's go back you know. So, at the end of the day, maybe he followed my card, but um what I will say is this is that uh I end I think I did a poll about Jeffrey Epstein just asking people their thoughts on you know suicide whatever and I'm I love I I'm not I wouldn't label myself a conspiracy theorist. I like the term truth seeker, but I'm fascinated with conspiracy. Like I I'm absolutely fascinated. And this was a a very fascinating story at the time because this is when the trials were allegedly taking place. >> I made a poll and that was it. They give me a ban. >> Oh wow. >> And they they they're very very clever how they ban people because they don't ban the account. >> You can try and make a new account and they'll ban it in minutes. >> Okay. >> They ban you. And the way they do that is they track IP address. They track any similar photos, names, scrolling time, how long you scroll, how you engage, how you type, all analytics, like when we have reject cookies, accept cookies, all analytics are measured. And I made like four new accounts >> and then boom, every single one within 24 hours, they took down. And then I figured out the trick. Sorry, Lima. I figured out the trick. >> Okay, >> this is separate to getting my old account back, right? And the trick is is that you obviously use a different name under a different IP address. So you go to someone else's computer. Let's say I would come to your computer. I'd create an account um Bumblefeld and uh with this account I'll have a different profile picture, different name, different email address associated and I'll run it strictly from that enterprise and there's no way of them detecting that's you >> right and then I'll change the way I engage and the way I scroll on the way right and anything that could correlate back to my thingy and I did that so I only use LinkedIn for my office >> which I never logged in for the office account where I worked with them >> I think I I mean it's uh illegal to catfish But I was a pilot. >> Sure. >> I can't remember the name of my account, but I was a pilot. A great one. >> Yeah. >> And uh I used that for around 3 months. Then I changed it back and added my middle initial which was David C. Stanton and incorporated that updated the profit picture and kept a different email address. And it worked for about a year. But in the meantime, I was very adamant to get my old account back. >> Okay. >> Cuz I had an audience, you know. >> And um and then thank God a wonderful gentleman. I believe it was a man. I'd love to give credits. I believe it was Shy Levinger. >> Okay, >> that's his name. >> Yeah, rings a bell. >> He's uh I think he does some form of cyber security or something like that. If that is the case, >> amazing. If I just gave an announcement to someone else, it's fantastic. That's locker. Hope brings you a lot of business. Um and uh he advised me to reach out to a gentleman who worked at LinkedIn which was named Morty Golding. With that, we managed to uh get the account expedited to the higher-ups and they gave me a second chance. And so since then about when was this 202 I got it back in what 2023 beginning of 2023 then I just calmed down like that was it like uh and my content really was I couldn't put out the kind of stuff you live with anxiety that one content could just take away everything you've worked so hard building >> you know so in a sense I kind of my content changed a lot since then and now I just now I just talk about a little bit life business >> was it devastating when they removed you from the platform Um, if it did bring on some form of momentary anxiety cuz you know it's like anything. It's it's you work hard to build something and then within a second it's not just that you can't access your account is no one can even see what you posted. >> Correct. >> So they take it off the internet entirely. means any conversation someone had with you in their messenger is going to say uh LinkedIn user and it's going to be like blank as in so all the context I'd built in business all the connections all the conversations all the content I'd ever posted I couldn't extract that data >> there was no way of accessing >> with with Twitter or X as they call it if you get banned from X and I have been banned from X even with Elon Musk >> okay >> I don't know how they probably thought I spamming people but um >> with them when they ban your account you can still access your account so you can you see what you posted, you can, you know, and you can make a new account and get around that. They're not. So, they're just >> Why did they block you? >> I don't know. I have a feeling that I made a piece of content that I was engaging with. It was correlated with a topic of the day and my content was exact correlated. I was dropping it in the comment section of people. This is my best guess cuz they didn't tell me. And then they look at that as like a bot account, spam. >> In order to gain further reach, you're, you know, shoving your content other people's feeds. You know what I'm saying? >> That's why I'd say that. What is the art of uh content or LinkedIn social media in your opinion? >> Uh my opinion is is trying to be as real as you possibly can. Although people might not be able to decipher what it is that they feel resonates or not. You take a child, 5-year-old, test this, go to a keyboard or take go on go on YouTube, find a video of somebody playing piano excellently, right? Turn the sound off and let that kid watch what's going on. Ask the person. It doesn't have to be a kid. Anyone, good player or bad player. They'll have no clue. No sound. Put sound on and a four-year-old can tell you that's beautiful and that's crap. >> Yeah. >> They don't have to know music. They have to know a piano. They don't have to know how to play a piano. They could tell you that sounds more pleasant than like, you know, like it looks the same. two videos of a guy playing a really fast tone which is brilliant like a Mozar Bass like next level you know whatever it is versus a guy who's just banging around on a keyboard doesn't have a clue how to play from a visual lens if you turn off the sound and record it looks the same the difference is how it actually is perceived so when someone makes content and they come across in a way that genuinely is as real as they could be >> there was a stage where I did believe in vulnerability a lot today I'm a little bit against that >> right >> I tend to think not everyone has to know everything about your life >> there's certain areas is that one can keep private. You know, you don't have to be >> authentic means in the areas that you do share, you share genuine, >> but you don't have to share everything like like that was my I wouldn't say mistake without saying I had a hard time. You know, when I started my business, I thought maybe I'll vlog my entire business. My first sale, my second sale. >> Yeah. >> And there is no one's business. >> Right. Right. Right. >> That's it. It's like you know like you share you learn something, you gain something, you can share it. You don't have to share everything, you know? >> Right. Did you also >> That's it. Teach the road, you know. >> Yeah. Do you think you can also make good business from LinkedIn and social media or it's more about the branding? >> I track data analytics. I track data analytics extremely well in my company. That means every single person that's ever single person that's bought from me, I know specifically how they got to me as a point of contact. >> Oh wow. >> And 36% of my business is generated through LinkedIn today. >> No way. >> Yeah. Yeah. Just post about this yesterday, two days ago. 36%. And and of the other there's 27% of my clients are they're labeled on the cat or friend. That means to say that in theory, you know, if you were to buy that, you'll be a friend, but that friend came from LinkedIn. Do you know what I mean? Like, so I'd say maybe even 50% of my business would be credited solely from the content I put up on LinkedIn and not necessarily the content I put now. The content I actually put out years before and this is something that's I I literally made a post about this concept, >> which is fascinating. >> I was a staunch believer back in the day. People were very meticulous to connect only with their target market. >> Correct. >> So I do X I do commercial real estate financing. So, I only want to connect with landlords and anyone in real estate. >> And I believe that was a massive mistake for two reasons. Number one, referrals. Anyone outside of your community can refer you. They know of you. Hey, I never needed shoes, but I know the guy who does shoes. >> I saw your post on this. So, that's that's number one. Number two is is the secondary point I would say is is that um you never know what line of work you may be in next. >> And although people are very like this is what I'll do, you never know. You never know what you might need from somebody else. And having a broad diverse community >> 100% >> is fantastic and um >> that's uh >> but do you think that users are still using it because a lot of people have managers a lot of people just stopped checking in on LinkedIn that's what I feel when I was in the beginning when I started LinkedIn three and a half years ago almost four years ago it was very very engaging people were all over me like every time I made a post now I feel like it's a little bit less there's still people there it's a little bit less >> so this is with everyone I've realized the reach is a lot harder these days >> yeah I don't think the reach is harder reach is pretty good actually. But I think the the engagement it it was more exciting a few years ago. >> Yeah. No, but they know what I mean said no. But there was days where >> How do you feel about when you make a post now? >> Nowadays I I nowadays I'm like I'm so I'm I'm more anti um >> I'm so I'm so not focused on metrics. I used to care a lot about likes, engagement, and all that stuff. I'm focused on business. >> Yeah. So for me if it brings business yeah I don't know there is I'm in a conflict of emotion it's between >> how one navigates because on one hand one should focus on trying to get their content to get as much engagement as possible. The more engagement they get the more known they get. That's like a fantastic metric >> you know for business. If if you were to ask somebody with 100 million followers to post about your coffee cup company it's inevitable that you're gonna make sales. you know I mean but um but at the same time you because the vanity can really get to your head and if you don't get the engagement you used to get or want to get it really bashes you apart and it uninspires you and for me I would say >> consistency is king people see you people recognize you people know you in general and um for me it's just put content get it out there >> get out there and don't think too much about it and just get on with the day >> right >> and if you mess up you say something stupid you can take it down you can always you know or you can always make an apology video I'm sorry I I didn't know this going to trigger so people about the the styles. Yeah. >> There'll be a there'll be apology video by me when I get the sa call me. I'm no no no no no you know that. >> Um you also went through a many different jobs I think still until you started your own business and I remember the day you started your own business and I was like finally David's doing something on his own. >> So tell us as much as you want to share like what did you do in the past? Why did you start the business? How was it starting a business? Business has been the most uh challenging but yet rewarding journeys of my life >> really more than a relationship and kids. >> No no nothing. >> Okay. >> But I do have a relationship with my business. We just having our kids together. >> Um what was I going to say in I I when I came to America I was I've always been by nature very very very ambitious and optimistic hyper ambitious to the next level. >> You know what I mean? like uh so when I came to the United States I was convinced in my first year I'm a millionaire like that as a million so the first thing I did is we got married and I every day I ch I traveled to Manhattan for a month I went to Wall Street went to Fifth Avenue I walked into Cartier I walked into Harry Winston all the because I had some experience in jewelry you know from when I was 15 right I worked with my brother who's a very very big prominent his name is Daniel Stanton who's a big prominent diamond dealer manufacturer within the United Kingdom and uh had some experience. So, you know, I'm 20. I walk into Cartienne and they look at me like a real [ __ ] you know, like doesn't work this way, pal. It's not a movie. Like, just walk in, let me get a job, whatever. But I was very driven. And then after a bit of time, I had a wonderful conversation with a with with a very very kind gentleman who I give him the credit t the owner of tasters marketer in Staten Island, who asked me, "How much money you make today?" >> And I remember this clearly. I said, "I didn't. I'm looking for a good paying job, you know." >> Yeah. He said, "Well, if you would have made $100, you can be $100 richer. Start doing something and then just leave and climb. Don't don't be scared, but get grinding. Stop chasing. Stop looking. Start working." Right? So, I decided, you know what? Whatever the first opportunity is that it's going to take me, let's do it. And I landed a position for a wonderful company called Epic Culinary Distribution. I worked for two amazing people, Shami Tam, and JJ um Surowitz, who you know, I did sales as a seafood and sushi wholesaler. >> Yeah. This was a fantastic fantastic experience for me. It was a year and a half. I had no car because I couldn't get a license because I had my green card. I hadn't got a green card yet and waiting for the red card and it was a complex. So I end up doing sales to like I was selling se I was a seaf wholesaler walking around trying to sell to all the local bar park and flatbush and Williamsburg and I'm taking buses and transportation and on my feet in the winter >> and it was very intense and the food industry for those who in the food industry know this most stressful industry in the world. >> Yep. There's nothing like it. It's ruthless. Really ruthless. To get paid from people is ruthless. >> I did more debt collection than I did sales, you know. >> And um that was that. Did that for a year and a half. Then when I moved to Lakewood, left there, joined a donor's advice fund called the donors fund here in Lakewood. Did that for some time. >> Um and then joined a company back in New York where I did mostly remote, but I did come in every Mondays or so where we did for Soho Platters. >> Okay. where we were, you know, corporate platters for events and so on and so forth. Fantastic company as well. I just want to say everyone I work for, even if you fired me, I had an amazing experience and I would recommend people work for you. But um >> and by the way, and LinkedIn was a help for you as you changed things and you would say, "Hey, congratulations. I started here and here. So now I'm selling uh >> LinkedIn was so no." So I I actually so my last uh three jobs I sourced from LinkedIn >> and not from resumes and all. I made so much content and people know me so well. I I probably even have a list till today of the companies that reached out to me. Right. I'm not going to read them but I can just show you. >> Oh yeah. >> How many Right. I should have a list cuz everything in my notes is saved forever. >> That's right. >> Let me see down here. Let's see how many years ago. I need to go back to 223. >> Why? >> Why did they want to give you a job? Because of your following? >> Because I'm a master of the craft. A master. I'm one of the best sales out there. >> Okay. Look at this. So when I This was back in January 26, 2023. This is before my last company that >> these are the amount of companies that uh reached out to me before I decided. >> So we got we got I got in about a week. I got 72 cuz I had to try I had to call them. I had to see what they're offering. >> Ah, you posted that I'm open. I don't say I'm looking for a job. I'm open to make your business extremely successful. >> Right. Exactly. >> You know what I mean? And uh I'm a >> I want to like interject. I don't want to say interrupt. It's a strong word. I want to just comment and say that I think it's amazing the self-confidence that you have, but also the willingness to make things work. The belief that you have in yourself is one of a kind. And that's something that I preach very very much on my WhatsApp status. I tell people when they tell me that they're struggling with this and that, I always tell tell them, I I understand. I I hear you. I feel you. And I've l I've been that place. I've been in that place with no job, struggling, working hard hours, and making no money. >> But at the same time, it's all begins with what you believe in. The way you said that it would be an honor for them to have me work for them, >> right? >> That's different than 99% of people. >> Most people are like, I just need a job. I'm just trying to get through. The confidence is so low. >> I'm going to give I'm going to give the best. >> So I love I love what you're saying. >> I'm going to give I'm going to give the best advice ever. Okay, I mean this and I've done this with I've literally I've done this. You turn around in an interview and most people are coming there and the interviewer is asking you the questions. What do you do? What's your experience? And so on and so forth. >> Yeah. >> The reality is it's a two-way conversation, but if you have some level of prestige, it's actually a one-way conversation. you're interviewing the company, seeing what they have to offer you. >> Cuz you're signing a non-compete, you're signing a contract with them, you're only going to work for them. In essence, you could just be a 1099 and do whatever they need, and you do whatever you want with the other people. So, if I'm going to be signed and locked in specifically your company, what is your company offering? How many people have you trained? How many of them were successful? How many left? How many get some information, see how well they can handle a little bit of >> I love what you just said. I want I want to just go back a second. You said you basically when you go for a job interview, you're interviewing the company, not allowing the company to interview you. They can ask you a few questions but majority of the interview should be you're asking questions like a date when you go on a date manus freedman. Rabbi Manas Freedman says this. You ask the girl questions. Can this girl be good for me? It's not like I'm allowing them to Yeah. >> So in in this in in in this scenario, you know, it's at best it's a a two-way conversation. If you have a level of people actually after you and you've got options, then you really want to figure out what's the best for your future growth. Correct. >> Right. And then you have the leverage. You have the upper hand. They need you more than you need them because you got hundreds of options. cuz they don't have hundreds of options for quality. >> At least in your at least in your mind, you should think >> 100%. So in this scenario, at the end of the day, whenever you go to an interview, there's one thing I wholeheartedly believe every single company, every CEO, every founder, every interviewer wants to see, and that is confidence that they're going to get a return on their investment. If you lack confidence and you project it, so for example, if somebody asked me without being a liar, >> can you fly a plane? My answer is yes. Do I know how to know? But I can if I learn. >> And the answer is yes. Cuz why can't I? He could fly a plane. I could learn how to fly a pen. So you got to be open. In every company, no one wants somebody that's coming with all the experience they need to solve a problem. They want you to have knowledge, wisdom, and intuition and the confidence that you could solve problems that could arise in the future that you never had experience doing. That is the ideal person to hire is they could solve problems that they've never even they'll figure it out. They've got intuition. They use their gut initiative and in in this scenario I genuinely believe if you turn around and you say this with direct direct focal point in a respectful manner. I will be you can incorporate whatever swear words into your brain just to make it feel more impactful but I will be the best business decision you'll ever make in your entire life. And when they hear THAT IT'S LIKE OH YEAH COME ON LET'S GO. YEAH. YOU know >> it sounds like a movie. It sounds like a fairy tale. It doesn't matter. They see confidence and confidence in every single area. Whether he's stacking shelves in evergreen or whether he's working for one of the biggest companies on Wall Street, they want to see one thing that I'm going to hire you and you're going to have confidence enough to figure out that of which needs to be done. And that's that's what I believe in. I would say that's one of the things I have naturally by nature is because >> and and that's what I want to know. Where did you get this confidence and what can somebody do to get confidence? >> The easiest trick I would say is start solving minor problems around your house. >> Oh wow. any issue you can find. If for example you're a messy person, clean up your desk, clean up something on the floor. Before you know it, you see, you know what, I can achieve that of which I thought I couldn't. Whatever it might be, you never ironed a shirt, iron a shirt. Do new stuff every single day. Try and incorporate and try and work on the idea that every day you want to have one item where you don't procrastinate. So, for example, someone tells you take out the trash. Go do it one and then write it down. That one's done. Everything else, procrastinate. Everything else keep messy. But if you keep solving minor problems within your life, minor issues, you end up gaining a lot more confidence that you know, I could solve bigger problems. And those problems that were minor end up as as as compound interest works, you end up being able to have the intuition and the confidence to solve bigger problems. And with that, you just generally become a more confident person. Like, yeah, hire me for X. I'll figure it out. What's the sense? >> I love that. >> Same thing in business, >> David. That's so beautiful. And uh and I also I'll phrase it this way because I so much agree to what you just said is that confidence comes from making promises to yourself and doing it >> 100%. >> Actually doing when when you're a person that has something to show for yourself like he said it could be the smallest thing as cleaning your room. That's where you gain confidence. You make a promise to yourself, you keep it or you just do something for yourself. That's when you gain confidence. When you tell yourself I'm going to take a walk every day of 20 minutes in nature and you do it, you're going to gain confidence. If you tell yourself, I'm going to go 10 minutes to the gym a day and you do it, you're going to gain confidence. What did you do? Which specific thing did you do that you think helped you get confidence? >> More confidence. Um, my confidence I would say it's not really something I did internally. If I was to credit it to a single attribute, I'd say it's the fact that I actually don't really care what people think about me. >> Now, that's something I can't teach and I can't figure out a good way for people to emulate that. >> That's just a nature in a sense. >> It's something no I worked on. I I real I've come to the realization life is very very short and by short I mean it's unpredictable. We don't know what the future holds and uh if you if you just look at it you know the the amount of things the ordinary person stresses about is coming from this idea that we are invincible and we're going to live and we're immortal. We're going to live forever and everything has to work out. How are we going to do it? For argument's sake, we don't know what tomorrow will bring. We don't know what today will bring. And you got to live in the moment. And at the end of the day, I couldn't give two tosses what the common man thinks. I could take advice. I could take insight. And I could take criticism. >> I can handle it cuz I I don't mind what he thinks. >> But I don't need to dwell in the sense that I feel like uh brought down and then I have to, you know, >> be scared to raise my voice and say a thought. You have something to say, say it. You look like a schmuck. That's fine. So next time as a guy explained to me when I was about 17, a friend of mine actually explained to me when I was 17, everyone is right and then they're all right. You know, no one's if you're being genuine and you're saying what you truly believe to be true and you're not trying to be a liar and you're not trying to deceive. This is who you are, >> right? >> People appreciate the they people app I've come to the realization two things. Number one, if you speak truth, it tends to come out more confidently. You know, I once asked my father, my father's an excellent Rabbi Jeremy Stanton is an excellent public speaker, my father, big pois in the UK. >> And um we were at a funeral, close friend's mother passed away >> and we're at the funeral and there wasn't a rabbi there to do a sermon to to do something. My father took initiative and ran it. And I said I said I said, "Daddy, how do you have the consciousness to get up sporadically in the spirit of the moment and just speak and speak beautifully?" And he says, "Speak the truth. You speak the truth. You don't stutter. You don't you're speaking the truth." And and >> to me, I've realized, you know, if you if you're a genuine person, if you were a nice person, and that's something you have to work on. If you work on being genuine, work on being nice, work on having good midas, work on presenting yourself well to the world, you know, being open and having good energy and letting people gravitate towards you. But in that scenario, I would make the strong argument that confidence tends to follow. Truthful, transparent, honest people, they they don't mind so much what people have to say about them because they're confident in themselves. And at the same time, at the same time, what was the point I wanted to bring out? Here comes my ADHD. Yeah, the point I wanted to bring out was is that uh can't remember come back to me. >> I want to get to how you got to your business. Um so yeah, which one did you open it? >> So So for years, so then I I'm going back to where we were. So corporate food platters, then I worked for Eastern Union Commission Real Estate Financing for a year, then consumer electronics for two years, and then fellowship Wales and Logistics was which was 3PL, third party logistics. And um >> what's third party logistics? 3PL is uh warehousing, warehousing space and so on and so forth. >> I was about to buy a house at that moment in time and uh I it really hit me. It really hit me that if I buy a house based on the house I was after and the money I was generating being employed, >> there's no way >> the money I'd save up would be tied up in the house. >> Correct. There's a doubt there. >> Right. That's gone. >> And uh at the same time, the money I was earning would be gone. I was getting quoted because I was paid on a 1099 and I have very good accountants. >> Yeah. >> Hope the IRS isn't >> but uh because I have very good accountants. You know my income after all taxes is uh after all expenses is you know hard to get a regular loan. Yeah. >> So, the non-conventional loans has been quoted around two and a half years ago at the time, maybe three years ago, was literally around, I don't know, 9%, which was very high. And the monthly mortgage based on what we're looking at was about $8,000, right? Which was affordable at that moment in time specifically. But I realized that if I ever want to start a business, which I always did, just didn't know where to start. But what happened is is that uh it would be prolonged until either sales really goes to the next level, but then I have to really stick out in the company I was at, which I wasn't good at. I was keep jumping between companies, climbing higher and higher and higher. And uh in that scenario, I realized that by acquiring a house, I'll be prolonging the dream of starting my own business. And then in hindsight, I realized working for a company, I'm prolonging the dream of starting my own business. So it came to a pivotal moment where I had to make a decision. Do I buy a house and keep working or do I leave the company and not buy a house and use the money to start a business? >> Wow. >> And this was like the turning point. And I I'll be honest with you, I had zero clue what to do. But I'm a big believer in a simple philosophy. Option B is a sabotage to option A. Meaning to say, if you want something to succeed, truly succeed, you have to be allin with no other exit plans. >> Yep. >> Because then you will be determined to figure out the second you have exit plans, you'll give up too early. >> Okay. >> You won't weather the stamina of the challenges of navigating a grower business. And um what was I saying? So in in this scenario, I can't remember where I was going with that. >> So you're saying that that you basically get rid of plan A. >> Right. Right. Right. So I decided I'm going to leave my company and I'm going to make a deadline because a goal without a deadline is is nothing. >> Okay. >> One month I've got to establish a business. Now it happens to be that because capitaliz was being paid on a 1099. So I'd already established a business name named Stanton Kingdom long before Stanton Kingdom custom crafted natural laban diamond jewelry for life's most meaningful moment. >> Wow. But subconsciously >> but uh so I already had the name and already had the business. >> You know I started the Weber media in 2019 even though the business started in 2023 I >> so I'm a massive believer >> subconsciously. Yeah. People ask me all the time, how do I start a business? You know, and I say like most people think the that the setting up the business account is, you know, and all that stuff, the name, the domain is 1% the business and 99 is what you do. And I've realized it's absolute shakare. 99% of a business is literally just setting up legalities and the stuff like this. >> Once you've built the the outside vessel, you just got to think through the lens, okay, what can I do to my money? >> What am I selling? >> That's it. But you have everything set up. You got So, I had a credit card processing set up before I had a business. Wow. >> I started building the vessel without a clue what to fill it with. But once I built then the only thing I said okay, what do I want to do, right? And in that stage I had some experience years earlier in jewelry. I happen to absolutely love people. I love people and custom jewelry really gives me the ability to understand somebody, their journey, their milestone, their stories. I love that. I get to meet new people every single day. And uh needless to say, I love design. I love art. I'm a fantastic I I fantastic designer. I'm a very good artist. So, getting to be able to design something, meet people, get to understand people, relate to their stories, and hear what resonates so we can customize something truly sentimental and deeply personal, you know, um in this scenario was was amazing because everything else that I was selling throughout the years was like one time. you refinance someone's building and then the next three you're competing with another broker and you and I wanted to do something where I sell something and that's going to be enjoyed for god willing generations to come you know warehousing spaces one square foot how many dollars how long is there as long as they're happy they use you the second they're not someone's beating price yeah you're out >> correct >> jewelries I make it and >> I am I genuinely believe the kind of piece I'm making are saving saving lives these are amazing >> so you designed them and then you somebody makes them wow Wow. >> Yeah. >> And you you're working alone. You have a team now. You have >> So I have I have I have a team in New York, right, in that does the manufacturing for us. >> And um design when it comes to card work that I'm outsourcing. I can't do card design, but physical design on paper or flat rendering and anything like that. >> Master Master I I don't mean and I'm I'm being humble when I say this. I am the number one jewelry designer in the United States of America, if not the world. And when I say I'm being humble, if I wasn't being humble, I'd say in the entire history of humanity. So this is my humbleness. Yeah. >> And how did you do your first sale? Like who was >> My first sale, my first sale was a fantastic sale and I one of the most important I was told when I started business, you know, make a fool of yourself the first 20. Don't worry. And then you get past it. >> My first sale was one of the most unbelievable experiences I ever had because it taught me an enormous amount about what I do. >> Okay. So I had a gentleman, a wonderful gentleman who wanted to replicate a piece of jewelry and this was his his his lady had this jewelry in costume. It was cheap and she loved it and he thought as a romantic husband would I'll do it in in natural diamonds and and uh and uh and gold and so on and so forth, you know. And we took the piece and we modeled it and we made a one-on-one replication which was the worst thing ever. The worst thing ever. Like I didn't know this. I don't understand this because when you're seeing something, people think, well, gold and diamonds is going to look so much better than the thing 10. It doesn't look better. It's just worth more. >> But you're looking at the two and one cost you $5 and the other cost you $50,000 and and you're like, wait a minute, >> what exactly did I even So for me, I'm like a big fan. If we replicate, we make something different to the design where at least feels like a new piece, you know? So, I'm not a fan unless somebody obviously has like a pair of earrings which were their great-grandmothers which were lost. one of them we're replicating the other then for sure that's a one trying to go exactly >> you know or you know but uh but in general just in these scenario that was something I realized is that people at the end of the day you have to make something new there has to be some modification which kind of justifies why we've replicated it >> right so you're not just selling jewelry you're making custom pieces you're designing it yourself um and you're working with the actual you're probably working with what like one customer per day or one customer per week >> no working with many many customers per day >> you sell average If somebody just needs a watch or a ring or >> so watches is not something I specialize in. >> Okay. But any kind of jewelry, earrings, bracelet, necklace, >> any kind of piece of fine or high jewelry >> you have like in stock. >> So I don't I I actually >> or you make >> in theory I have in stock, but it's not what I would let the clients know. >> I want to target niched. When I first started off custom >> when I first started in business, I had a lot of inventory. >> But then I realized I'm competing against retail storefronts and I didn't have brick and mortar. >> And I realized the kind of people that come to brick and mortar, there's a percentage of them that are just there to window shop, take photos, and show someone else. >> Yeah. Yeah. >> So I realized, well, you know, if you got to know your market, you got to know where you you have a strong forte, where you have leverage. >> Yeah. And what I have leverage is I'm an excellent designer, an excellent communicator. And because I don't carry inventory, I'm excited to work on a custom project. >> The second I have inventory, I want to move the money that I have tied up. >> And I'm less likely to want to customize and design. >> So in in because you want, you know, I've got this already. I have it in inventory. Like so I don't want that. I want someone to come whether after natural diamonds, lab grown diamonds, whatever it is. I want the ability to have creative freedom. And um to me, I realized that I'm I'm amazing. amazing at custom projects, >> unbelievable >> and um also can work on much better prices because I don't have the physical inventory overhead. So whenever jeweler sends one piece, they have to stock another 10 to show everyone. Everyone they sell, they need 10 to show, right? So for me, it's just and and also from another angle is too many options makes people dizzy. >> People like it to be simplified. >> When I sit down with a client, I could ask them three questions and extract exactly what kind of style would resonate most with them. And that's a skill I'd say most dealers don't have. >> Right. >> I could figure out precisely what a lady would look best at. >> So well that u I'd say 90% of my clients are non indecisive. >> Okay. >> Thanks to me. >> Okay. I want to get a necklace for my color and earrings. >> So we have to make something happen. >> Have to make something happen. How where is the prices? Is it like >> price is relative? So, no. So, it depends. So, it depends on what one's average. >> Like average earrings is between 2,000 and 5,000, right? That's what the average in the market or even up to 10 whatever. But I'm saying is that your prices? >> No. Yeah. Yeah. My prices my prices I mean it's very hard for me to do anything under $1,000 in the fan jewelry sector because just the cost of a single craftsmanship if it's not mass- prodduced overseas. >> The labor itself is enormous. It's handcrafted. Okay. >> Right. But um other than that, in general, $1,000 upwards, you know, but it depends on the item. If someone's after a graduated 10 karat diamond tennis necklace, depending on whether after natural, high grade, low grade, depending after lab, most of my clients do lab. >> Yeah. >> Straight up, which I'm very pleased about. >> I'm a big >> Yeah. You're a fan of lab. >> Absolutely. 100%. For me, I although in theory, I have no bias because I don't carry inventory. So, it's not like, oh, I'm coming I've got loads of inventory of natural diamonds or I'm in lab. >> Are you a fan of fake Rolexes? I'm a fan of everything. I'm a fan 100%. Everything. Everything. I'm a fan of everything. >> You understand that the value of Rolex is Rolex? >> No. The the Yeah. >> Would you get a Lamborghini that looks like a Lamborghini? It's just not a Lamborghini. >> If it if No, wait a minute. I'll make the argument. >> Yeah. I'll make the argument. I'll make a compelling argument in a second. I'll make a compelling argument >> cuz I I see it. >> I'll make a compelling argument. I'll make >> junk or garbage. Like I mean, >> what do you want specifically? >> The lab grown diamonds, >> right? So So dep depends. Look, I think it's perfect for when I go on vacation. >> No, no, no. I'll I'll I'll I'll I'll I'll educate you enough that your perception may change. >> Okay. Okay. >> Let's start from the beginning. Um I'm going to ask you a couple of questions and then show you that without putting it down on your own progress that your information and understanding of what makes something valuable or rare is primitive in its knowledge. Right? So for sake, why has a diamond got value? >> Because it comes from the earth. It's natural. >> What makes it valuable though? You know so in the industrial world 100 million carats on maintain >> limit that it's limited >> huh >> that it's limited >> so what is what what specifically is limited which >> you can't mass produce it >> but is it is it limited I mean you can go to any jeweler in the world and ask them for a one carrying gauge ring and they'll have never have a problem getting you that stone >> actually in barrack nobody has more than like a 125 >> come to me and um >> so so it is rare like you don't have it >> okay so then I'm going to show you right now on the back end >> yeah I I I know that app whatever I know the back end I I know that there's many diamonds available. >> No, no. Just I'll just give you an idea for a quick second. It's not loading. Whatever. Bad service. Hold on. Whatever. It's not the point. Millions. But the point is is this is that under two carats, you know, these stones aren't rare. They're not hard to find. And the vast majority diamonds in of its own are not rare within the earth by any stretch of the imagination. Most what is rarer is what's called jewelry grade diamonds. So the vast majority of diamonds are very included. They have black, they have cobbon, there's there's a lot of flaws. >> So when they mine 100 million carats a year, whatever it might be of natural diamonds, you know, in theory might be 10% that's good enough for jewelry grade. And then that kind of enters a spectrum of what's rarer, not rarer. But the rarity of a diamond, which actually gives its value, is nothing to do with nature. Nobody in acquire nobody proposes with a rough diamond. A rough diamond is the whiter version of this. >> You know what a rough diamond looks like? >> No. >> Rough diamond looks indistinguishable from a pebble of salt. I would make the argument we could literally test this. We put a $100 million diamond, a rough, uncut natural diamond on Fifth Avenue and not a single person other than a gemologist coming from 47th Street will pick it up. >> They won't even look at it and that could be worth $100 million. We put a tiny 10pointer marquees cut diamond along the sidewalk and I promise you now within seconds it will be noticed and picked up. Why? Because human beings do not like the rough diamond because the rough diamond is not beautiful by any stretch of the human imagination. What they like is how the light refracts, how it scintillates, the fire, the brilliance, the sparkle. And the sparkle and scintillation is all coming from the skill of man. That diamond was hand cut. A diamond does not grow in the shape that we see. It grows as a rough stone and they cut it out. And it's one of the hardest stones in theory to cut. You need other diamonds to cut diamonds. But once they've extracted this rough stone and spent months figuring out how to best maximize the yield from the rough, that means how to cut it in a way that's going to enable it to scintillate the most brilliance, the most sparkle. That is ultimately what people like, THE HUMAN CRAFTSMANSHIP ELEMENT. WOW, that looks beautiful. Now, >> even though lab grown >> natural and lab grown diamonds is not plastic. So natural diamonds and lab grown diamonds for context purposes are chemically, physically, and optically identical to the naked eye because they're both made of the exact same atomic structure which is crystallized carbon. They're both graded based on the same metric system called the four C's, cut, color, clarity and carrot. They're basified based on the same prominent institutions as natural diamonds. The GIA Gemological Institute of America, IGI, International Gemological Institute and so on and so forth. And they're both equally the hardest stones in the universe. a separate diamond being beautiful, it's durable. >> The reason why it's a tenth of the price, >> the reason why it's the tenth of the price is because manufacturing and innovation has got so much better. But I would make the argument that prior to 2018, Labrin diamonds were established by Dr. Howard Tracy Hall for General Electric in 1954. And this was originally, you know, achieved. This was originally achieved for fire and you know what that means? >> No. >> You're talking for fire and water. You're just you're selling very well lab grown but you're not making any >> natural I'm asking you would you give me your Rolex and I give you a fake one. >> If you were to give me >> would you unless this is fake I don't think it is. It looks beautiful. Would you just give it to me? It's the same and you know that the one that from China the Rolex is wait because you're defining No, but you're misunderstanding. It's not >> Alex. First of all, you're assuming I bought it. >> Whatever. >> Whatever. Why do you wear it? >> What I'm saying is this. What I'm saying is this. I'm going to make the compelling argument. Okay. What I'm saying is this is that you're looking through the lens of something fake. >> And that's the mistake in human human understanding. >> Okay. It's real, but it's not right. >> No, no, no, no. It's it's how do they grow a lab grown diamond? >> You bought flowers for shave. You bought flowers. Wait a minute. You are Wait a minute. You bought flowers for Shavas. You bought flowers for Chavez. >> Yeah. >> Are they real or fake? >> Real. >> No, they're not. They were made in a greenhouse. They were not picked in nature. Not from New Jersey. >> Okay. So, >> they are real. >> Yeah. >> Excellent. Now, imagine I told you. >> Wait a minute. Wait. You have to have this. Imagine I told you this flower. >> Yeah. >> That flower specifically is a rare blossom that only grows in Madagascar. >> And if you wanted to extract it from Madagascar, from nature in its natural sense, it would cost you $50,000. But, you know, you can go to shop and buy for five bucks. Would you buy the one for $50,000? >> Rarity is the the the perception that something cannot be reproduced. But diamonds can. They're no longer rare. >> Okay. But I actually like what you just said >> that that to me the flowers are worth 20 bucks, not 50,000. And the same thing I'm going to tell you is with the jewelry prior to some women and men. For them, what's important is for them in their mind they're okay with lab grown and they don't care about the nature of the thing. >> Most people are after two things when it comes to >> Can I give you a Honda Accord with a BMW symbol? >> It's non it's non Yeah, but it's non-correlated because I'll explain it. Explain, explain, explain. You're you're you're comparing an expensive versus a cheap. That's the mistake. The common consumer is not saying, "I'm going to go and go from a $200,000 budget to a $3,000 budget for the same stone." They had the $3,000 budget. They're spending the same amount of money on the love. When you propose to your lady, there's a certain amount of money you've allocated as a gesture of a proposal. >> But that's a huge claim that I have. >> What? >> That I when I proposed to my lady, I got her a very, very expensive diamond. >> Perfect. So, >> and she appreciated the money. It wasn't just about, oh, the dime and the this she knows how expensive this is. >> So, I'm not I'm not diminishing that. What what I'm saying is this is that at the end of the day, you know, obviously if lab only benefits a specific part of the target market, which would be people I would see spending under under $10,000. The second spending more than that, it ends up looking way in theory, I don't like the word too good to be true, but it's just it doesn't look good because it's so big based on the price points. But what I I'll tell you is this is that the common consumer, let's say they're spending $3 or $5,000 on a piece of jewelry for their own. They have two options on the table. They want to get an eternity band for $3,000 in natural diamonds, you're getting nothing nice. >> Correct. >> Maximum half maximum half an eternity band in very small stones that are most probably included and low on the the grade system, right? On the metric system. >> True. >> In lab, you get a full damage at eternity band within that range. >> Something that in theory could cost $25,000. You can get chemically, physically, optically, idental, handcrafted in platinum. You know, I have a PC Philip over here that's worth 1.6 million. The real one. >> Carry on. But the real one's worth 1.6 million. >> Yeah, I have the Figo. It looks identical the same, >> right? >> Do you want it? >> I'll take it. >> Switch it to the Rolex. >> I'll switch it for the Rolex. >> What I'm trying to say is this. What I'm trying to say is this. >> No, but you get my point. >> No, because it's not that. Because if you were going with a budget and your budget were $30,000 to buy a watch and you got an option between uh a Cartier Rolex. No, if you're looking from the lens of real and fake, I'm saying the consumer >> I'd rather get a real Bova than a fake Rolex. >> But imagine you couldn't get a Bova for your budget, but you could get a fake Rolex. >> So you would rather not wear a watch in that circumstance. So I I would make I would make the compelling argument that if MercedesBenz produced a Maybback in China and not let's say in Germany, let's pretend for argument sake they tell you we have a merc. >> Then you would buy it. >> We have a Merc that doesn't cost $400,000 based on the cost of materials and labor. We've knocked down that price to $100,000 $300,000 but you could buy the one from Germany for 400. >> Then I would get the one from China. >> No one. Right. Perfect. So, so in the diamond world, God created the idea that when you use HPHD, high pressure, high temperature or CVD, >> diamonds >> that you can you can crystallize carbon and when you take pure carbon and crystallize it with immense high pressure, high heat, a diamond is formed. >> In 1954, no, they figured out how the earth forms it. How do phones work? Is a phone fake? >> Yeah. >> Well, it's not fake. You're talking to someone on the other side of the world. How does it work? >> Okay. How >> you Is that a fake voice you're hearing through the ear? Maybe >> but it's not it's their voice. >> You like conspiracies. >> It's not conspiracy. Electromagnetic waves is half. >> But I hear your point. I hear >> at the end of the day. So to me I would saying the recipe is the same. It's just one came from there one came pretty much. >> Every single thing is the same. Durability is the same. Aesthetic look is the same. If anything you can get nicer type 2 the rarest of the rarest stones in lamp. You can get a much more beautiful piece. And for me my bias would be as a designer. It's not that jewelry as a whole is not an investment. It's not something you put away in a safe to one day sell. If you want that, you better buy gold. Correct. Julie is is is is a gift you give to a loved one with zero utility for yourself. It's simply I want to spend money on you. I know this is made of high craftsmanship. It's got intention to its design. It's beautiful and I hope it looks good on you. Right. >> May listen maybe you can give this speech to my call because you know >> it's going to be a lot easier for me. And >> I am a million% convinced that irrespective of your color's preference is when she knows what your budget whatever that budget is get options wise relative to natural in lab it's like oh I can get a two karat natural diamond for $20,000 or I can get a tennis necklace tennis bracelet earrings which symbolize something that in theory may have costed $300,000 you know >> all for $2,000 >> or for not 2,000 for the same 20,000 but you know it's not the point is is the the gentlemen that come to me are not spending less because lab exists. The only are the wealthy. >> Let's go through. >> All right, fine guys. Anyway, first off, jewelry reach out to David. Conspiracy theories is the moon landing. >> I believe the moon landing is the greatest hoax in the in the history of humankind. >> Like it's not true. >> It's not not true, but I'll explain it. It's one of the most fascinating conspiracies. And I'll tell you why. And I will make a real compelling argument. Huh? >> Let's quickly cover a few conspiracies. Exactly. Right. We got to wrap it up, but I'll make one of the most compelling. I I'll tell you like this. I'll tell you like this. There's >> it doesn't matter. You know, a lot of people, all the generations, they they want to believe went to the moon. There's a certain American patriotism that America went to the moon and so on and so forth. But since the year >> the year 1969, since the year 1969, not a single person has ever left low Earth orbit, not even anyone from the United States of America. Low Earth orbit is around 250 mi high. We've not g further than there. >> Correct. Forget the bad Alan Bell or again whatever. Which guy? Richard Branson that went to space. >> No, they're they're in low Earth orbit. They're they're not left low Earth low Earth orbit. No one's left low Earth orbit. About 250 mi high. So in the last 50 odd years, right? 50 odd years. >> 250 mi high from the ground here is lower. >> The moon is over 230 or 250,000 miles away depending on the time of the year. >> And not a single person has left low Earth orbit in 50 odd years. This is why this conspiracy differs from Abraham Lincoln's assassination, JFK and so on and so forth. For the simple reason, it's very logical. It's on a time stamp. That means to say if in a hundred years from now we still haven't gone back to the moon or 300 years from now, no one will believe we ever went there. >> Yeah. >> At that moment in time, it made sense. You know, we barely had we didn't have smartphones. We barely had colorized television. You could convince people of anything. studios and Hollywood, whatever it is. And I don't I a lot of people have one of the best arguments against the moonlanding conspiracy against those who believe the conspiracy, right, is that how could you convince 400,000 people that work at NASA, >> right? >> And this is a very disingenuous claim because Amazon million people work at Amazon. Who makes decisions about where Amazon's doing or what they're not doing at the top of the chain? Well, that's the executives. Everyone else is generally doing something. So I believe wholeheartedly 400,000 people worked at NA NASA building a real rocket >> but only five people >> building a real rocket but they had to figure out that by the end of the decade which was JFK's initial um speech if they couldn't achieve the job or if the the whole the whole mission was not to get any object to the moon uh the Russians had done that in the 50s with Sputnik the mission was very very straightforward that JFK said he wants to get man to the moon and return him safely back to earth >> correct >> that was the challenge That was that was the space race that we will not only get them there, but we'll get them back here. That's the hardest part. Anyone could shoot someone up there in theory, right? You know, try and get them back down. That's the challenge, right? And in this scenario, I would say that um if it went wrong, they failed their mission. So, why wouldn't they think, well, can we make a plan B? What would have to happen if it went right? How would we prove it went right? We'd have to have video footage of it, right? We'd have to shoot a rocket. So, let's build a rocket, shoot it, put them into low Earth orbit, circulate the Earth for eight days, drop them back down into the Atlantic Ocean, and pull them out and everyone's good, right? And then do some speeches and all that stuff, right? They went to the moon not once. Allegedly, the Apollo missions, they went six successful times. Only one time did they have an error. I believe that may have been Apollo 13. I'm not exactly sure. >> Where they stayed there for like 50 days. >> No, they were whatever. And they didn't land whatever it was or they didn't go up. Uh moral of the story is this is that um they managed to do it and today if you do the research the best argu get for why we haven't gone back there is two things they'll tell you safety concerns and they'll tell you financially we don't have the kind of capital that we had back when we had the project running in the 60s and 70s. So you're saying something is a little >> But from 1963 till 1969 in seven years they managed to figure out how to invent the Saturn V rocket that would take man to the moon and return him back to Earth in seven years. 7 years with information if you understand the technology feat they did. We think of technology through the lens of today the entire NASA program run had the computing power of 1 millionth to the average modern day calculator. We're talking about 12 megabytes of data was the entire like I might be wrong. I want to cross I have to fact check myself before you know I don't like you know you do like Jubilee and they have like >> how many megabytes of data let me ask >> a podcast >> it's okay I'll call you back >> are you ready how many megabytes of data um did the the entire NASA program for the Apollo missions need in order to conduct its mission It's pretty fascinating to think about how little digital storage those early space missions actually >> carry on. Sorry, it's been interrupted. >> No problem at all. So, to put it into perspective, the entire Apollo program ran on what we consider today a truly tiny amount of digital memory. The onboard Apollo guidance computer had roughly around 72 kilobyt of memory total. And if you think about the entire program's data needs, it was just a handful of megabytes for all the mission critical data. In other words, way less than a single MP3 file today. >> Is it is it correct to assume that they managed to pull off the entire Apollo mission with 1 millionth of the computing power to the modernday calculator? >> Yeah, that's actually a pretty fair way to put it. The Apollo missions were run on computing power that's absolutely minuscule compared to even the simplest devices we use now. Modern calculators or even digital watches have more processing power. So when people say they did it with a fraction of the computing power of say a basic phone or calculator today, it's definitely not an exaggeration. It's kind of mind-blowing. >> Fascinating. Thanks so much. So what I what I'm saying is this is that at the end of the day this is unbelievable engineering >> that's being uh claimed and uh the fact that no one else has replicated not even >> Elon Musk they still no one have been trying for 25 years to get back there. Everyone says they're not trying. They are trying. You go and charge it in ask. They're trying. Is China. Israel tried. And and yeah, it's just to me the it's an unbelievable thing. But like I said, it's on a time stamp. That means if in a 100 years, imagine I told you there's a car in 1920 that appears for a period of 5 years that can go 5,000 mph. And then 5 years later, Ford to invent this car lost the technology. They don't have it. And you ask them, you know, what happened? Well, tele data and recorded data went all over. No, but the Concord, we can go way faster than the Concord today. >> Oh, yeah. >> Sure. We didn't forget. People think about the Concord. Oh, the Concord. The reason why the Concord stopped is because it was the safety mechanism and the cost. >> The amount of gas that it burned was enormous and it couldn't cover the cost. >> But to say that Concord technology doesn't exist, it could. We have rockets that travel. We we have rockets that travel faster. We understand how component engines, air combustion works in the whole nine yard. So, >> what about 911? the thing that >> 911 I never looked into it. >> I never I don't look into any conspiracy theory that somehow ties back to Jews. >> I was just like ah it's crap. Like I go down the rabbit hole then oh like like stupid the but for me the moon landing the only Jew correlated is Stanley Kubric which was the the director who made space odyssey a movie called 2001 in which he actually filmed with NASA right to do a space movie. Unbelievable. You look at the space, you look at the special effects back that he had then, it's way better than the footage we have of the moon. >> Oh yeah, >> it's fantastic. No, but there's a million things. But I just want to go one step further without sound like a maniac when it comes to like for example um you know Moonrock. Moonrock's a great argument, right? But if you know who run the expedition, Veran, what's his name? Veran Brawn, the Nazi scientist that the NASA brought from Germany. Mhm. >> We're going to I'm just going to use chat GBT to help that my words are not uh they're not just my words. These are factual statements. You ready for this? >> Yeah. >> Let me do this. Let's find Let's ask Chuck Jet. >> Okay. I got a question. Veran Brawn, who was he and when did he leave an when did he lead an expedition to Antarctica and what was his mission in Antarctica? So, Verer von Brown is a pretty well-known figure in the history of space exploration. He was a German aerospace engineer and rocket scientist who eventually came to the United States and was a key player in the development of the Saturn 5 rocket that took Apollo astronauts to the moon. Now, about Antarctica, there's no record of Veron Brown leading any kind of expedition there. He was more of a rocket and space guy rather than an >> Did he ever go to Antarctica? And if so, what year? He actually did. So Veron Brown did visit Antarctica, but it wasn't for some big expedition or a rocket mission. He went there in the mid 1960s, specifically around 1967. It was more of a sort of science. >> If we were to find moon rocks today that came from out of space or from the moon, so to speak, moon rocks. If we were to find moon rocks today, >> Mike. >> Okay. >> And if we were to find moon rocks today, >> I don't see a light. Which place in the world can we find moon rocks? >> Yeah, so moon rocks can actually be found in a >> carry on. >> Hey there. So, as I was saying, you can definitely find moon rocks on Earth in a few places. The most famous collections are in museums. >> No, no, no, no, no. I'm talking about separate to that. I'm saying, can one find moon rocks in Antarctica? >> Ah, got it. Yes, you absolutely can. So, Antarctica is actually a hot spot for finding meteorites, including some that originated from the moon because the ice sheets make it really easy to spot these dark rocks. Scientists have indeed found moon meteorites there. So, if you were looking for a place, >> I'm just going to ask you a very straightforward question. Veran Brawn, the Nazi scientist that's running the NASA Apollo missions, goes in 1967 to Antarctica. We go to the moon in 1969. Is it possible? Well, I'm not asking you whether it's a conspiracy. Is it possible that he could have found a moon rock and they could have pretended that was from the moon? Is it possible? >> Well, if we're just talking hypothetically, anything is possible in theory, right? But there's no evidence to suggest. >> I'm not asking you for evidence. I'm asking you if it's possible that Veran Brawn went down to Antarctica prior to going to the moon and found moon rock. Yes or no is the question. So, if we're talking strictly about whether it's possible in a hypothetical sense, then sure, it's technically possible. But just to be clear, >> excellent. Can you share the story of the museum in the Netherlands that was gifted Moonrock and what happened with that story? >> Absolutely. So, there's a pretty famous story about a museum in the Netherlands, specifically the Reichkes Museum in Amsterdam, that was once gifted a pulse of what was supposedly moon rock. The rock had been given to them by a former prime minister who received it from the US ambassador after the Apollo 11 mission. But here's the twist. Decades later, when the museum had the rock examined, they found out it was actually just a piece of petrified wood. So it turned out not to be a moon rock at all, just a very interesting historical mixup. >> Perfect. So in very simple terms, the argument that the evidence is we have moon rocks can be found in Antarctica because there's ice all over the place. If you see random rock lying there, you know where the hell did it come from? >> Additional to that, the museums have had it when they've actually tested the stuff 40 years later, they establish it was petrified wood. >> And um and the argument >> what is the evidence that is >> that the moon landing is true that they have footage >> the moonland the best? No, but I'm saying >> that they say it is that that four astronauts came back and told the story. >> No. So, so that to me I don't know. There's a thousand things. Wagging the moon doggy is a good place to start if you're interested in reading. It's very fascinating. >> Oh, that they they debunk the whole story. >> They they break down different parts. But I I'm again for me it doesn't fascinate. I don't really care. Did we? Didn't we believe? >> Antar Antarctica is a whole different Yeah. Antarctica is a whole different conspiracy by the way of what's going on there, who visited, you know, it's owned by a few countries. >> It's over. >> Yeah. But I I'm so that So when it comes to I'm not actually that involved in conspiracies. I'm not that knowledgeable. If I do dive into something, I dive in it relatively well. >> So I'd have enough to say on the topic, but I don't pretend to be an expert and I don't pretend to understand everything. I just find it fascinating. So don't feel for when I'm saying you have to believe we didn't go or believe whatever you want. Doesn't bother me. You know what I mean? Like >> whatever. teach their own. It's just uh I find it interesting and I find it interesting because because we haven't gone back there. >> If we'd gone back there, you know, and we don't have the the space technology, you know, from just spac suits, you know, we Israel is making there's companies and startups in Ed that are making unbelievable technological uh feats within the the space suit abilities. But allegedly, although if you Google this, we don't have the technology anymore. We had space suits which uh the astronauts wore that if you're basically standing in direct sunlight on the moon it's around 250° Fahrenheit I believe or Celsius. I'm not sure. My brain's not working right now. >> Oh wow. >> It's boiling point. If you go into shade the second you're in shade you're in freezing point by minus 250. So their sewage had to adjust the temperature control. It had to have if they have one slip because there's no oxygen on a moon. If they fall on those moon rocks as they're doing their big floaty jumps and one little tear happens in their suit enough that the oxygen inside gets released within minutes they're dead. Suffocation they're dead. So to me I find it strange how they drove on rovers miles away and spent I don't know it just the whole thing is very peculiar. >> But teach everyone believes what they want to believe. >> Davis thank you so much. >> Next time we have to do the topic here. I always say I always say if there's enough comments and questions, I'll always be happy to do a part two as long as people enjoy this episode. Remember to like the episode, leave a comment, share with a friend that can enjoy. I appreciate all the super likes and we have some bonus footage over here as well. So, if you subscribe to the membership, you'll see some extra deleted footage from every podcast we put out. If you want to be in touch with me, the information is in the bio. as well if you want to get in touch with David to order a piece of jewelry or to follow him on his social platforms. We'll put everything in the link in the in the description. Thank you very much and thank you David. Appreciate you. >> Thank you. It's been a pleasure. >> Pleasure. while you're freezing.